Last edited by Bralabar
Monday, July 27, 2020 | History

3 edition of Brandraising found in the catalog.

Brandraising

Sarah Durham

Brandraising

how nonprofits raise visibility and money through smart communications

by Sarah Durham

  • 352 Want to read
  • 26 Currently reading

Published by Jossey-Bass in San Francisco .
Written in English

    Subjects:
  • Nonprofit organizations -- Management,
  • Branding (Marketing),
  • Business communication

  • Edition Notes

    Includes bibliographical references and index.

    StatementSarah Durham.
    Classifications
    LC ClassificationsHD62.6 .D87 2010
    The Physical Object
    Paginationp. cm.
    ID Numbers
    Open LibraryOL23909463M
    ISBN 109780470527535
    LC Control Number2009041088

    Congratulations to Sarah Durham, who’s celebrating the launch of her new book in New York City tonight. I’m looking forward to reading Brandraising: How Nonprofits Raise Visibility and Money through Smart Communications, which bills itself as a nonprofit guide to building a recognizable and meaningful brand, and developing a comprehensive, multi-level communications strategy. In this . Sep 27,  · Based on Sarah Durham's book, "Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications", (Jossey-Bass, ) this workshop will help you apply Brandraising concepts to improve your program's communications, and make sure they make sense with other aspects of your organization's communications, too.

    Nonprofit – May 18, Brandraising: One Organization, Many Channels with Sarah Durham (Big Duck) and Nancy Schwartz (Nancy Schwartz & Co.) Sponsored by Network for Good The MP3 audio transcript can be found at axendadeportiva.comisingorg or axendadeportiva.comfitorg Rebecca: I’m really excited to introduce our presenters. On the phone today we. Book Summaries / Marketing / Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications. Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications. by Sarah Durham $ Nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective.

    Research and Markets: Brandraising: How Non-profits Raise Visibility and Money Through Smart Communications. March 04, AM Eastern Standard Time. Praise for Brandraising "Brandraising is a timely, critically important contribution for all nonprofits. With its sage, step–by step guidance, this book should be a dog–eared resource for perceptive chief executives in the sector." Mark Lipton, consultant on nonprofit board strategy and professor of management, Milano: The New School for Management and Urban Policy.


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Brandraising by Sarah Durham Download PDF EPUB FB2

Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications [Sarah Durham] on axendadeportiva.com *FREE* shipping on qualifying offers. In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollarsCited by: 3.

Nov 18,  · Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications - Kindle edition by Sarah Durham. Download it once and read it on your Kindle device, PC, phones or tablets.

Use features like bookmarks, note taking and highlighting while reading Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications/5(53). I found this book to be exceptionally helpful to the reformation of my organization's brand identity.

As a novice to branding, I needed a guide to help me structure my ideas for my org, and this book fit the bill. Brandraising is definitely written for the nonprofit branding novice/5. In her book, “Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications,” Durham stresses that today, more than ever, “donors and potential donors must be reminded of not only what your organization stands for (brand), but must also see you more visibly/constantly (awareness), and understand how those messages Author: Ellie Burke.

Jun 18,  · Brandraising equips readers with a long list of benefits to taking a branding approach that extend beyond typical marketing thinking. The book gives very specific information about how to build a strong and consistent identity for your nonprofit along with a strong and consistent experience for the audiences connecting with it.

Last week I received the advance copies of my new (in fact, first!) book "Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications" (Jossey-Bass).

I actually finished writing the book in earlyso seeing it in print was strange and wonderful. Nov 19,  · Brandraising outlines a mission-driven approach to communications and marketing, specifically designed to boost fundraising efforts. This book provides tools and guidance for nonprofits seeking to transform their communications and marketing through smart positioning, branding, campaigns, and materials that leverage solid strategy and great 5/5(1).

This book is a methodical, tactical handbook for engineering power (for good). Understated in tone, it contains diagrams, but for those of us who must influence the world in favor of our causes, it is not one bit dull.

"Brandraising" addresses in detail the current array of 5/5(2). Top Pick: Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications by Sarah Durham. Durham outlines how nonprofits should center all communications around their mission to create an effective brand that sets them apart.

This book is a critical read before you start writing your proposals and communications materials. Jan 12,  · The book “Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications,” by Sarah Durham, offers nonprofit organizations strategies to communicate more effectively using limited resources — which has become an even greater challenge for many nonprofits, large and small, in today's struggling economy.

Read "Brandraising How Nonprofits Raise Visibility and Money Through Smart Communications" by Sarah Durham available from Rakuten Kobo. Sign up today and get $5 off your first purchase. In the current economic climate, nonprofits need to focus on ways Brand: Wiley.

Dec 08,  · Based on Sarah Durham’s book “Brandraising: How to Raise Money and Increase Visibility through Smart Communications“, (Jossey-Bass, ) this webinar, presented in Aprilintroduces nonprofits to the concepts of Brandraising that can help you improve your fundraising, outreach and relationship-building communications.

Takeaways. Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications by Sarah Durham [Jossey-Bass, ] is designed to help an organization overcome these barriers in order to better promote themselves and their mission.

In these uncertain times, this book starts a conversation that will help your library be proactive, rather. Note: If you're looking for a free download links of Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications Pdf, epub, docx and torrent then this site is not for you.

axendadeportiva.com only do ebook promotions online and we does not. The book concludes with a reminder, repeated throughout the book, that the brandraising process is necessarily a long-view process that requires time up-front and long-term commitment.

Durham suggests ways to get board buy-in, some guidance for staff training, the need for periodic review, and the importance of enforcement (by designated. Get this from a library. Brandraising: how nonprofits raise visibility and money through smart communications.

[Sarah Durham] -- Effective, mission-focused communications can help organizations build strong identities, heightened reputations and increased fundraising capability.

'Brandraising' outlines a mission-driven. In "Brandraising--how nonprofits raise visibility and money through smart communications," Sarah Durham has written a book for the rest of us. Nonprofit leaders, as the title suggests, are already managing their agency's communications, with widely-varying budgets and levels of understanding about how best-practice branding and communications 5/5(2).

To that end, Brandraising is a great book for getting your communications strategy off of the ground. To see Sarah Durham practice what she preaches, check out her nonprofit Big Duck. They offer a series of webinars that our staff has attended and found helpful.

Stay tuned for the next Book Club pick. Get this from a library. Brandraising: how nonprofits raise visibility and money through smart communications. [Sarah Durham] -- In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn.

Effective, mission-focused communications can help. Brandraising outlines a mission-driven approach to communications and marketing, specifically designed to boost fundraising efforts. This book provides tools and guidance for nonprofits seeking to transform their communications and marketing through smart positioning, branding, campaigns, and materials that leverage solid strategy and great.

Dec 21,  · Brandraising by Sarah Durham,available at Book Depository with free delivery worldwide/5().Sarah Toney has books on Goodreads, and is currently reading Flight Behavior by Barbara Kingsolver, Brandraising: How Nonprofits Raise Visibility and.Based on Sarah Durham’s book Brandraising: How to Raise Money and Increase Visibility Through Smart Communications(Jossey-Bass, ), this webinar introduces nonprofits to the concepts of brandraising that can help you improve your fundraising, outreach, and relationship-building communications.